
Integration Playbook: Personality Redefinition Post-Merger/Rebrand
📄 Prompt Template
Design a personality integration playbook for [CompanyName] following [EventType] (e.g., merger, acquisition, rebrand) affecting [RegionsImpacted]. Reconcile legacy equities into a single, credible personality that protects customer trust and employee morale.
Output format:
Equity Audit: Legacy Brand | Strengths | Risks | Keep/Retire/Blend.
New Personality Pillars (3–5) with descriptors, proof points, and change rationale.
Stakeholder Messaging Grid: Audience (Customers, Partners, Employees, Regulators) | Key Message | Tone | Channel | Owner.
100-Day Activation Roadmap with milestones, decision gates, and [TargetMetric] goals by [Timeframe].
Risk Register: risk | likelihood/impact | mitigation | trigger.
Ensure consistency across legal entities and operational realities; specify governance ([RoleBrand], [RoleLegal], [RoleComms]).