
M&A / Portfolio Unification Story
📄 Prompt Template
Write a unifying brand story that integrates [ParentBrand] with [AcquiredBrand1] and [AcquiredBrand2] into a coherent promise. Explain the strategic rationale, customer value expansion, and how the combined roadmap advances [SynergyKPI] by [IntegrationDate]. Address concerns from customers (continuity, pricing), employees (culture, roles), and investors (synergies, risk). Specify migration pathways, naming decisions, and how the masterbrand architecture will reduce friction across the journey.
Output format:
200–250 word master narrative with “Why Now,” “What Changes,” and “What Stays.”
Proof table: Capability • Source Brand • Customer Benefit • Evidence.
Risk/rebuttal list (5 items) with crisp responses.
Milestone timeline to [IntegrationDate] with KPIs.
Constraints: Use transparent language; cite integration governance and service-level commitments.