Design a channel mix and creative variant requirements plan for [BrandName]’s Q4 peak campaign in [Region] targeting [PrimaryPersona] for [ServiceLine]. Allocate [Budget] across paid social, search, display, retargeting, OOH near ports/hubs, and ABM. Define asset counts, message ladders (capacity, cut-off times, weekend sort), and test cells (offer/CTA/visual). Include geo-pin assets around depots and freeports.
Output format (JSON only): keys = campaign_objective, audiences, channels[], assets[], specs, variant_strategy, flightplan, governance, measurement.
Each assets[] item: {id, channel, format_spec, messaging, variant_count, localization, owner_role, dependencies, kpi_link, due_date}.
measurement: {primary: "[KPI1]", secondary: "[KPI2]", test_design, readout_cadence}.
flightplan: list of {start_date, end_date, budget, priority}.