Build a targeted expansion plan to displace [CompetitorName] within [AccountName] across identified [UseCases] before [ContractEndDate]. Quantify exposure, switching costs, and savings or value creation to meet [SavingsTarget]. Define wedge entries (pilot, dual-run, workload carve-out) and a proof plan to de-risk migration.
Output format:
Exposure map: Site/BU, Competitor Footprint, Contract Terms, Renewal/Risk, Displacement Path.
Business case table: Benefit Category, Baseline, Target, Delta (£/%), Time-to-Realize, Evidence.
Combat card: Strengths/Weaknesses, Trap Questions, Landmines, Counters.
Execution timeline with owners and legal/procurement checkpoints.
Be explicit about compliance, data migration, and change management requirements.