Incentive & Invitation Experiment Design
N.B. Consider incorporating tools like Power BI, Tableau, or custom Excel dashboards for real-time tracking. Ensure the team is trained to interpret and act on the insights provided by these data visualizations.
📄 Prompt Template
Design a controlled experiment to test survey invitation messaging and incentives for [AudienceType] regarding [ProductLine]. Propose up to three incentive types (e.g., [IncentiveA], [IncentiveB], control) and two invitation tones (practical vs. appreciative). Define hypotheses, minimal detectable effect on [PrimaryMetric] (completion rate), sample size per arm given [AudienceSize], randomization unit, and guardrails for bias (e.g., excluding incentive-seekers). Specify analysis plan and stopping criteria.
Output format: 1) Test Plan Table (arm, copy, incentive, sample, hypothesis). 2) Power Calc Summary (assumptions, MDE, alpha, beta). 3) Analysis Template (metrics, segments, visualization spec). 4) Risk Log (mitigations).