Create an executive-ready message house and a broadcast-safe holding statement for [CompanyName] addressing the [CrisisType] affecting [Region]. Begin with a crisp narrative that acknowledges impact, explains the verified [RootCause] status, and outlines near-term actions through [Timeframe]. Then script a 90-second opening for the [SpokespersonRole] that includes empathy, accountability, and concrete next steps. Anticipate the 10 toughest questions a prime-time anchor will ask and provide concise, defensible responses that bridge back to the core narrative.
Output format:
Message House (Markdown table): Columns = Pillar, Proof Point, Soundbite (≤12 words). Include 3 pillars.
Holding Statement (3 short paragraphs): Acknowledge, Action, Next Update.
Q&A (Markdown table): Columns = Question, 20-sec Answer, Risk (Low/Med/High), Bridge Phrase.
Redlines: List 5 “Do-Not-Say” phrases tied to legal or factual uncertainty.
Ensure every answer is specific, verifiable, and avoids speculation while demonstrating momentum on remediation. Calibrate tone to national broadcast standards and plain language.