Assess the [Platform] app funnel for [CompanyName] across [Region] in [Timeframe]: Store Impression → Product Page View → Install → First Open → Onboarding Complete → Key Action → Subscription/Purchase. Compare paid vs. organic acquisition and attribute drop-offs to store listing, permissions prompts, or paywall UX.
Produce:
Funnel metrics table by channel (Stage | Users | CR% | Δ vs. [ComparisonPeriod]).
Paywall performance summary (Views, CTR, CVR, ARPPU).
Top 3 friction points with evidence (e.g., OS version, load time, crashes).
Action plan (store A/B ideas, in-app experiments, owner [RoleOwner], expected uplift).
Rollout & measurement plan with guardrails (churn, refund rate).
Account for review sentiment trends affecting conversion.