Develop a comprehensive campaign timeline that enables [CompanyName] to secure demand and protect margins during [PeakSeasonPeriod] across [PrimaryLanes] for [TargetSegments]. Structure the plan in phases (Discover → Plan → Build → Launch → Optimize) and map tasks across email, paid media, partner co-marketing, PR, sales enablement, and RFQ support. Incorporate carrier allocation windows, booking cutoffs, chassis availability, drayage constraints, and detention/demurrage policy messaging. Define decision gates tied to forecast accuracy and spot vs. contracted mix, with clear escalation paths. Align milestones to yield a measurable contribution toward [RevenueGoal].
Output format requirements:
A Markdown table with columns: Phase, Start, End, Owner, Workstream, Dependency, Budget (est.), KPI, Risk, Mitigation.
Mermaid Gantt code covering weeks relative to [PeakSeasonPeriod] (W-8 to W+4).
A JSON risk register array (fields: risk_id, description, likelihood, impact, owner, trigger, response).
A one-page cadence plan (bulleted) for weekly stand-ups and executive readouts.