Price Positioning and Value Proposition Mapping

Price Positioning and Value Proposition Mapping

📄 Prompt Template

Develop a price positioning map for [Product A] and its main competitors, comparing both the price point and the perceived value from customers' perspectives. Include at least three competitor products and plot their pricing strategy against their market positioning (premium, mid-tier, budget). Provide a short analysis of how [Product A] can adjust its pricing or messaging to improve its competitive positioning. Be sure to incorporate customer perception data, such as reviews, surveys, or social media sentiment.

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